WHERE THOUSANDS OF ENTREPRENEURS LEARN HOW TO GROW WEEKLY
How to Craft a Successful Go-to-Market Strategy ; Startups Slaying Go-To-Market; Your Go-to-Market Guide with Mona Bijoor, Founder JOOR
Learn from Mona Bijoor, Founder of JOOR.
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Hey, It's Alex!
Welcome to your Weekly Traction Briefing, where we break down how to Get Sh!t Done and grow your business. If this briefing is helpful to you, share it with your friends so they can grow with you & thousands of other entrepreneurs.
🍵 THIS WEEK'S TEA
Looks like another founder may be off to prison for trying to play the "growth at all costs" game JP Morgan paid $175M for Charlie Javice startup for them to find out it may be a bunch of lies. But my question is - how did JP Morgan's legal team miss that? Looks like Nasty Gal founder is launching an SPV so you can invest in startups. The go-to-market is actually unique. There are some dope women building sustainable food systems. Did you know that it takes startups on average 4 years to even start scaling? Startups that try to scale too fast fail more often. Maven's decade-long journey to product market fit should inspire you to stop trying to scale fast. Get their timeline and strategies here.
Let's get into your weekly briefing!
💸 HERE'S YOUR TRACTION BRIEFING
Founder: Mona Bijoor | Company: JOOR | Location: New York, NY
Receipts: Mona is the mastermind behind JOOR, the go-to online global B2B marketplace connecting brands and retailers, and a pro at building successful marketplaces across consumer and luxury goods industries.
💸 HERE'S YOUR TRACTION BRIEFING
How To Get Customers To Say Yes - Particularly In The Early Stages
Create FOMO -"We went live with 40 brands and from there we could say, "We have Diane Von Furstenberg on, we have Rebecca Minkoff on, we have Rag and Bone on - you’re not on! "Because it was a marketplace, we could say they are looking at Diane’s catalog but they are not looking at your catalog. You’re missing out." - Mona Bijoor - Want to get early customers on board with your business idea? Use the power of FOMO! HERE is how Mona enticed early customers to join her platform by creating a sense of urgency!
🛠️ MORE TOOLS TO GET IT DONE: 7 Great FOMO Marketing Tactics That Drive Sales here
🤗 JOIN THE COMMUNITY: Ready to grow your revenues consistently? Want access to the right people & expand your network? Tired of going at it alone? Join our community membership waitlist here.
How To Build An Efficient & Frictionless GTM Strategy
Apply the Kanban Methodology - Mona swears by The Kanban Methodology for improving her GTM strategy. The Kanban method is a great way to manage your workflows and optimize them for success. It's especially helpful when creating a go-to-market strategy, as it gives you a visual representation of the tasks that need to be done and the progress you're making. This can really help you identify any bottlenecks, prioritize your tasks, and improve your overall efficiency. Learn exactly how Mona uses this method for success HERE.
🛠️ MORE TOOLS TO GET IT DONE: Get Nicole Bassett's tips to crafting a successful GTM strategy HERE.
How To Develop A Successful Go-To-Market Strategy
Keep Iterating - "Go-to-Market is never one and done. You test a lot of things. All you’re trying to do in the early stages is trying to get better instincts around your business so you can make better judgement calls with data going forward." - Mona Bijoor. In the early stages, a lot of trial and error will be involved in crafting your GTM strategy. Keep testing and iterating your tactics to sharpen your business instincts and make data-driven decisions for future success. HERE is how Mona successfully experiments with each tactic.
🛠️ MORE TOOLS TO GET IT DONE: Get the best practices for testing HERE.
THIS WEEK'S GROWTH GUIDE
Take the unknown out creating a successful Go-to-Market Strategy.
Learn how to scale by mastering different growth channels in the Traction Library.
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How to Scale & Prioritize Impact: Building A Sustainable Business Model with Bianca Tylek, Founder & Executive Director Worth Rises
Learn from Bianca Tylek, Founder & Executive Director of Worth Rises.
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Hey, It's Alex!
🍵 Here's Your Weekly Tea
Do you want equity or do you want power? This is a question I ask founders often. As visionaries, we tend to have grandiose ideas about "changing the world" where we are the "good guy." In our narratives about changing the world, we may not realize when we have taken on the same tactics of the "bad guys" in order to get ahead. This keeps oppressive systems in place. Growth at all costs will either kill your business, kill your soul, or kill both. I'm sure that sounds pretty dramatic but it's real. We have watched how growth at all costs has tainted the business ecosystem through mass layoffs, founders going to prison, burnout, and don't even get Greta started on climate change. Growth at all costs doesn't create equity. When your company strives for growth at all costs, it's a co-sign enabling oppressive systems to thrive as long as you receive the benefits as an individual despite the harm it does to everyone else. That's not equity. That's greed. So be real - do you want equity or do you want to trade places with the oppressor? Choose wisely.
Let's get into your weekly briefing!
💸 HERE'S YOUR TRACTION BRIEFING
Founder: Bianca Tylek | Company: Worth Rises | Location: New York, NY
Receipts: Bianca Tylek is the ultimate prison reform powerhouse! With a background in finance and years of experience in the criminal justice field, she's taking on the prison industry one victory at a time. From making jail phone calls free to blocking a major merger and denying prison profiteers millions of dollars, Bianca is making a real difference for inmates and their families.
Here's your traction playbook...
How Startups Can Approach Growth & Its Effects On Their Ecosystem
What's Your Impact? - " The question is: If you are really as smart as you think you are and if you have quite the idea that you think you do, can you do it without taking others around you down? Can you do it while building others around you up? Can you do it while building communities and those that have the least? "- Bianca Tylek. At a time when the corporate world is increasingly focused on profit and growth, Bianca's message is a refreshing reminder that companies have a responsibility to consider their impact on society and the environment. While growth is still core to an organization's longevity, if it comes at the cost of the greater good of the community or individuals - then that organization will not last. It's time to think beyond just scaling up and focus on the impact your growth has on the ecosystem. With a little bit of planning and a lot of intention, you can make sure that your growth not only benefits your business but also the community around you. Here are her recommendations for how companies should approach growth and scale.
🛠️ TRACTION TOOLS: How to get it done...
Here are the keys to making a big impact as a startup. How businesses test and learn through experiments here. How to tap into meaningful relationships to scale impact. Learn from Susan McPherson, CEO of McPherson Strategies here.
How To Create Accountability Within Your Organization
Embrace Radical Candor - Radical candor is the key to ethical accountability! Let's be real, being a business leader comes with a lot of responsibility and it can be tough to make the right decisions all the time. But if you create an open and honest line of communication, you don't have to do it alone. When you surround yourself with people who are willing to be honest and transparent, it helps you stay accountable to your values and make the right choices. You need a team of people who will tell you what you need to hear, even if it's not what you want to hear. And that's how you'll be able to make the best decisions for your company and your community. Learn more here.
🛠️ TRACTION TOOLS: How to get it done...
How to challenge people without being a jerk. Get an in-depth guide here. How startups can create accountability in there organizations Here's what Candice Cook, Chief Strategy Officer recommends.
How Companies Can Stay Accountable when Others Are Not
Define What Success Looks Like To You - Beyond The Financial - "At Worth Rises, we don’t view scaling as the goal. We view impact as the goal. Our organization will only be as big as the problem needs us to be." - Bianaca Tylek. It's all too easy to get caught up in the rat race and lose sight of what truly matters. But with a clear sense of purpose, you'll be able to stay focused and make decisions that align with your values. This means taking a long-term view and thinking about the impact your business has on the community, the environment, and society as a whole. Early on, Bianca knew that financial success would not be their primary measure of success for her company. And although not many companies can take this approach, it's important to identify why your company exists and who it serves. This will help you create non-financial goals that will still have an impact on the society.
Support Bianca in Scaling Impact: You can find Bianca here and you can also learn more about Worth Rises here.
🤓 ACCESS YOUR TRACTION LIBRARY: Need to acquire more customers? Need to improve your pitch? Need to get more money in the bank? Learn how to scale by mastering different growth channels. Access the Get Sh!t Done Traction Library HERE.
JOIN THE COMMUNITY: Join our community membership waitlist here.
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A Step-by-Step Guide for Scaling to $1M with Paid Ads, Anna Konchar Owner Anna Konchar
Learn from Anna Konchar, Owner of Anna Konchar.
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Hey, It's Alex!
🍵 Here's Your Weekly Tea
The state of tech does not represent the economy. I needed to hear this going into the new year walking the streets of Mexico City and listening to Pivot with the QUEEN Audi Cornish. She’s right. Tech is not a great indicator of how the rest of the world is doing. Why? An exorbitant amount of cash funds many tech companies that often use the cash to overindulge in things like hiring. The “rationale” is that the more bodies, the more output. Here’s the thing - the tech layoffs you're hearing about every day are not a signal the economy is doing “bad”. It’s a signal that tech companies have to stop yo-yo-ing with people’s livelihoods to achieve growth at any cost. Did Amazon need to hire 300,00 people in 2020? No. Did Facebook need to hire 23% more people in 2021? No. Did Twitter need 7k employees? No. These companies (Minus Twitter. They were just a mess in general) were trying to capture artificial value inflated by a once-in-a-lifetime pandemic that left us at home stranded and stuck shopping and on social media. Unfortunately, the employees suffer from the greed of these companies. So turn off those news notifications and take a deep breath, babe! There's REAL value to be made in business this year. Let's get it!
Let's get into your weekly briefing!
💸 HERE'S YOUR TRACTION BRIEFING
Founder: Anna Konchar | Company: Anna Konchar | Location: Des Moines, IO
Receipts: Marketing Queen Anna Konchar went from scaling political campaigns to scaling her own business, raking in a cool $4M in just 4 years, all while working a leisurely two days a week!
Here's your traction playbook...
How To Run Experiments Through Facebook/Instagram Ads
Test Your Ideas - "As far as finding my ideal audience, what I actually do is I use Facebook and Instagram ads to test out ideas for me and my clients - almost like a focus group."- Anna Konchar. Anna is a master of experimenting through Facebook and Instagram ads to test out her ideas and to find what works! Her top tips: 1. Come up with a few ideas to test, about two or three should do! Get creative and don't be afraid to try new things. 2. Get crystal clear on who your ideal client is, understand their demographics, interests, and pain points. 3. Connect with them by telling them your company's big why and how you can help them solve their problems. 4. Always keep experimenting, track and measure your results and tweak as necessary until you find the winning formula. Get her in-depth playbook here.
🛠️ TRACTION TOOLS: How to get it done...
Get Facebook advertising trends & tips to succeed in 2023 here . How businesses test and learn through experiments here. How you should be thinking about performance and ROI when paying for ads on social platforms. Joy Tang, Founder of Mai, teaches you how to use ads to you saturate your market. Learn more here.
How To Get Your Visitors To Convert
Create a Funnel That Works - Creating a funnel that works is key to turning visitors into customers. Just like a real-life funnel narrows at the bottom, the goal is to guide your visitors towards a specific action, such as making a purchase or signing up for a newsletter. A well-designed funnel can increase conversions by making it easy for people to take the next step in their customer journey. It also helps you identify where people are dropping off, so you can make adjustments and improve the overall effectiveness of your funnel. Without a solid funnel, you're leaving money on the table. With a great one, you're watching conversions soar! Get her actionable tips here.
🛠️ TRACTION TOOLS: How to get it done...
How to create a powerful marketing funnel. Get the step-by-step guide here. How she built a marketing funnel to convert their PR Here's how Julie Schechter, Founder of Small Packages, used this strategy to 5X her revenue.
How To Work Less and Still Earn
Reinvest In Your Business - Anna has been able to escape the grind that comes with corporate America by creating a successful business. She not only works less, but she also makes approximately $1,000,000 each year. Anna knew from the get-go that if she wanted her business to soar, she had to put her money where her mouth is and invest in growing it. She also knew that her time is valuable and that she shouldn't waste it on tasks that didn't bring in the dough. These key tips allowed her to make more money while working fewer hours. Learn more here.
Support Anna in Scaling Impact: You can find Anna here and you can also learn how to make passive income everyday here.
🤓 ACCESS YOUR TRACTION LIBRARY: Whether you are struggling with a limited budget or don’t know what channels to focus on, the Get Sh!t Done Traction Library is here to support you. Access your library here.
JOIN THE COMMUNITY: Join our community membership waitlist here.
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How to Use Organic Marketing to Scale to 7-Figures; Finding Your Target Audience; Owning Your Marketing Data with Ceata Lash, Founder PuffCuff
Learn from Ceata Lash, Founder of PuffCuff.
You're viewing an archive of Get Sh!t Done Weekly Email Traction Briefings. Join free to receive your weekly 5-minute growth playbooks & grow alongside thousands of entrepreneurs
Hey, It's Alex! 💛
Welcome to your Weekly Traction Briefing - your 5-min weekly growth playbook where we break down what's happening in business, how to Get Sh!t Done, and how to grow. If this briefing is helpful to you, share it with your friends so they can grow with you & thousands of other entrepreneurs.
🍵 THIS WEEK'S TEA
I think we should all breathe a bit. Seeing how some stepped up for SVB makes me a bit hopeful. To be fair, many of these other banks will have a stellar quarter from companies and individuals moving money. What we do NOT want is there to be a high concentration in big banks. Regional banks are necessary. BUT there's still a huge problem and it disproportionately affects communities of color and regions with high rates of unbanking. SVB has a huge opportunity to diversify and not be so concentrated in tech. Quite frankly, I'm interested in seeing how non-big tech industries are innovating. Speaking of concentrated risk - only 5 people maintain Bitcoin. Only 1 is a woman. I think a lot about scaling unintended consequences. What happens when something gets so massive and there are only a few gatekeepers that don't look like you? The lack of women leadership seems to be spreading like wildfire. There are now NO women leading big tech companies. With departures of people like Susan Wojcicki and Sheryl Sandberg, Silicon Vallye is now an even bigger boys club. This isn't just a problem in big tech. High-profile leaders like Jacinda Arden are stepping down to prioritize themselves. I'm here for it but also worried. With all the progress being made, it seems like we're taking steps back. These women aren't the problem. Dissecting why women step down tells me that the system is suffocating them.
🤗BECOME A MEMBER: Ready to grow your business? Join a powerful, hyper-connected, and supportive community helping you grow your business, reduce overwhelm, and teaching you how to hit goals consistently. Explore our membership HERE. Accepting New Members for Q1 2023 until March 31st.
👑 Founder: Ceata Lash | Company: PuffCuff | Location: Marietta, GA
🧾 Receipts: From being a freelance graphic designer to building a 7-figure business, Ceata has used her husting skills to engineer her dream product and successfully brought it to market. She has now created a successful and well-known brand from nothing more than an idea.
💸 HERE'S YOUR TRACTION BRIEFING
Your Target Market Might Not Be Your Actual Market
Keep Testing - Testing is an essential part of product development and a great way to discover the reasons behind why people are attracted to your product. Through testing, you can get feedback from your target audience and use it to customize the features that matter most to them. It also allows you to identify any potential issues or concerns and make adjustments before launch. Taking the time to test your product can go a long way towards helping you better understand your target customers and ultimately find your product's perfect fit. Learn how PuffCuff did it HERE.
🛠️ MORE TOOLS TO GET IT DONE: 5 Steps to Find Your Target Audience(With Examples!) HERE.
Own Your Data
Build Over Buy - "Own as much of your data as you can - Own your customers - Ceata Lash. Owning your own data is an essential part of any successful marketing strategy. By collecting first-party data, you can personalize your messaging and create stronger connections with your target audience. Plus, having access to your own data can help you identify opportunities and generate reports so you understand your customers better. In the end, owning your own data allows you to diversify your marketing portfolio, maximize ROI, and ultimately boost conversions. HERE's how Ceata did it.
🛠️ MORE TOOLS TO GET IT DONE: Learn how small businesses can make data-driven marketing work HERE.
All Money Is Not Good Money
Be Selective When Seeking Funding - When it comes to accepting funding, it's important to be selective and have a strategic plan in place. It's essential to take into account not only the potential money you may receive but also the potential pressure and risk of losing ownership of your company. Building a strategy that includes an effective repayment plan can help ensure that accepting investment won't lead to a loss of control or ownership. Additionally, this strategy can help set you up for success as you scale your business. Learn more HERE.
🛠️ MORE TOOLS TO GET IT DONE: Understand your relationship with money HERE..
RSVP TO THIS MONTH'S TRACTION TRAINING
Thursday, March 23rd @ 1pm EST: Q2 2023 Planning Party: Create Your Growth Strategy, Plan & KPIs. RSVP
Wednesday, March 29th @ 1pm EST: Ethical Storytelling for Founders: How to Sell Your Vision with Confidence. RSVP
Thursday, March 30th @ 7pm EST: Tea & Town Hall ☕. RSVP
THIS WEEK'S GROWTH GUIDE
Learn PR for entrepreneurs, how to measure and understand the ROI of press, and how to DIY, etc.
Learn how to scale by mastering different growth channels in the Traction Library.
🤗 BECOME A MEMBER: Ready to grow you? Join a powerful, hyper-connected, and supportive network helping you grow your business, reduce overwhelm, and teaching you how to hit goals consistently. Explore our membership HERE.
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With Love & Impact,
Alex Batdorf
Chief Get Sh!t Done Officer
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The Budgetnista's Business Financial Do's & Don'ts to Grow with Tiffany Aliche, Owner The Budgetnista
Learn from Tiffany Aliche, Owner of The Budgetnista.
You're viewing an archive of Get Sh!t Done Weekly Email Traction Briefings. Join free to receive your weekly 5-minute growth playbooks & grow alongside thousands of entrepreneurs
Hey, It's Alex!
🍵 Here's Your Weekly Tea
Long-term value in startups is lacking because founders are chasing predictions from institutions that extract value from them. I’m sure you’ve heard this: "Crypto is the next big thing!" "Metaverse is the next big thing!" "AI is the next big thing!" Here’s what happens… A flurry of startups pop up or pivot to catch an artificial wave created by people who have typically never built anything but LOVE ideas. Of that flurry, a few companies are actually clear on how their company adds REAL value. Many create noise. Most of these companies remain stagnant OR raise a ton of money, then collapse. Ain't it funny that AI is the next “big prediction”? AI has been in these streets. BUT it’s no coincidence that it's being pushed back to the forefront after the lights were turned on at the shiny object party where you realize nothing looks as good as it seems. Not to mention, someone running up a ridiculously expensive tab that you didn't even get to enjoy. And of course, it's not a rager until someone goes to prison . It’s perplexing how we’ve created an ecosystem where the sheep are herding the visionaries that feed them. What if creators placed their own predictions and followed through on where we think we can create the most value instead of chasing artificial waves?
Let's get into your weekly briefing!
💸 HERE'S YOUR TRACTION BRIEFING
Founder: Tiffany Aliche | Company: The Budgetnista | Location: Newark, NJ
Receipts: Award-winning teacher, author, financial educator and America's favorite financial educator has helped over one million women worldwide completely transform the way they think about their finances.
Here's your traction playbook...
Separate Business Finances From Personal Finances
Pay The Pig - "If your finances are not in order, you don’t have enough runway to get your business to be successful."- Tiffany Aliche. A critical step in setting your business up for financial success is separating your personal finances from your business finances in the beginning. The best way to do that is by doing what Tiffany calls, paying the pig. Paying the pig is essentially making yourself an employee within your company and giving yourself a salary. If you are running a small business or a consultancy, it might not seem like a big deal to mix the two. However, the repercussions can be severe, especially as you grow your business. Here's one mistake Tiffany made early on and what she learned from it.
🛠️ TRACTION TOOLS: How to get it done...
Separate Your Personal And Business Finances Here's why you need to separate your finances early on. How small business owners self sabotage when it comes to tax compliance. Shiloh Johnson, Founder of Complyant, highlights the mistakes you should avoid here.
Get A Financial Professional On The Team Immediately
At The Very Least Get A Bookkeeper - Every business needs an accountant, or at the very least a good bookkeeper. Money matters never end. Taxes, payroll, cash flow, invoices etc. all add up. In the early days, nearly everything falls on the founder. Unfortunately if you're not a professional accountant, you might be making some expensive financial mistakes. Tax errors for example could cost you your business. Tiffany advises business owners to get a qualified financial professional as soon as possible. For her own business, that meant bringing on an accountant and eventually hiring a CFO who helped her company keep its finances in order and saved them a lot of money in the process.
🛠️ TRACTION TOOLS: How to get it done...
Bookkeeping Vs Accounting. Here are the differences between bookkeeping and accounting. How To Build A Nationwide MULTI-MILLION Dollar Retail Business Here's how Kerry Docherty, Founder of Faherty Brand, mitigated challenges that came with running a business. eventually grow your customer base.
If You Can, Scale Without Taking On Investors
Be Okay With Moving Slowly - A large contributing factor to Tiffany's success in her several businesses is her willingness to move slowly. That gave her room to slowly finance her business through different growth stages without the need for outside investors. Moving slowly also gave her the opportunity to think outside the box. By starting a low overhead business, she was able to use the returns from that business to grow The Budgetnista to what it is today. Here is exactly how she implemented that strategy.
Support Tiffany in Scaling Impact: Check out the amazing work that The Budgetnista does here. You can also follow Tiffany's work here.
🤓 ACCESS YOUR TRACTION LIBRARY: Whether you are struggling with a limited budget or don’t know what channels to focus on, the Get Sh!t Done Traction Library is here to support you. Access your library here.
JOIN THE COMMUNITY: Join our community membership waitlist here.
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How To Achieve A 90% Referral Rate; Partnering with Influencers ; Growing to 7-Figure in 3 Years with Pamela Zapata, Founder & CEO Society 18
Learn from Pamela Zapata, Founder & CEO of Society 18.
You're viewing an archive of Get Sh!t Done Weekly Email Traction Briefings. Join free to receive your weekly 5-minute growth playbooks & grow alongside thousands of entrepreneurs
Hey, It's Alex!
🍵 Here's Your Weekly Tea
“It’s the most wonderful time of the year!!!” I usually start listening to Xmas music in August I get childhood nostalgia. From Santa Clause coming through on his concrete-friendly sled in my neighborhood and slightly peeing my pants while my dad held my hand trying not to laugh. To rolling deep with my siblings and cousins to the super-rich neighborhoods with the Christmas lights extravaganza in the matching Chevy Nova vans my mom and uncle had. It was a wonderful time. However, I haven't felt that way this year. I'm tired AF and so is errrybody I talk to. We are in the Great Exhaustion. That child-like wonder I usually have this time of year has been dimmed. So I decided to do something about it. Over the long weekend, I started making a list of “Sh!t I’m Not Doing.” This was for my personal life and business. It was liberating! On Monday, I started taking action and saying “No”. My light is slowly getting brighter. What’s some sh!t you don’t want to do anymore as we wind down 2022? Write it down. Start saying “No”. Do it for that kid in you <3
Let's get into your weekly briefing!
💸 HERE'S YOUR TRACTION BRIEFING
Founder: Pamela Zapata | Company: Society 18| Location: New York, NY
Receipts: With an extensive background in talent and influencer management, Pamela has worked with entertainment powerhouses like E! Entertainment and startups like Sweety High. She is considered one of the top 15 talent managers for micro influencers and she has leveraged her experience to create a 7-figure influencer management agency.
Here's your traction playbook...
How to Leverage Influencer Marketing When On A Budget
Target Nano & Micro-Influencers - Influencer marketing can be pretty expensive. Larger influencers charge an exorbitant amount for their work - and rightfully so. Unfortunately when starting out your business, you might not be able to afford those rates. However, nano and micro influencers can prove to be beneficial for small businesses. While they may not have as many numbers, their followers are usually loyal and trusting. That helps improve conversion rates and helps you build your own loyal community. Learn from the influencer guru herself here.
🛠️ TRACTION TOOLS: How to get it done...
What Is A Nano-Influencer? Here's is a quick overview of nano-influencers and their importance. How Building an Authentic Brand 5X'D Growth & Raised $10 Million. Here's how Rooshy Roy nailed influencer marketing and created loyal and dedicated customers.
How to Achieve A 90% Referral Rate
Do Great Work - "Word of mouth referral is the strongest form of marketing. Your best bet is to make sure you create a good product that people talk about it, and wanna buy it and wanna use it." - Pamela Zapata. Great work speaks for itself and markets itself. How many times have you bought a product simply because someone else had an amazing experience with it? That's the power that providing quality has. Society 18 has been able to get a 90% referral rate because they go over and above to ensure that they provide the best quality service to their clients. That's what helped her get her first 3 clients and has continued to power her business. Learn more here.
🛠️ TRACTION TOOLS: How to get it done...
Effective Ways Of Creating High-Quality Referrals. Here are 14 effective ways of generating referrals. How To Achieve 0% Churn & Scale An Energy Company to the MULTI-MILLIONS.
Here's how SaLisa Berrien, Founder of COI Energy built a strong referral partnerships that eventually grow your customer base.
How to Find Quality Hires
Find People Passionate About Your Mission - From the founders we speak with, hiring has proven to be exceptionally difficult. However, a constant theme for most founders, including Pamela, is finding people who are passionate about the mission of your company. Although skills and experience are always important, you want people who can push through the difficult days and who have a desire to see your company accomplish its goals. Find Pamela's hiring playbook here.
Support Courtney in Scaling Impact: Follow her on Instagram here and follow society 18 here. If you(or anyone you know) is looking for influencer marketing support, she’d be happy to do a complimentary consultation.
🤓 ACCESS YOUR TRACTION LIBRARY: Whether you are struggling with a limited budget or don’t know what channels to focus on, the Get Sh!t Done Traction Library is here to support you. Access your library here.
JOIN THE COMMUNITY: Join our community membership waitlist here.